Key Influencer Marketing Trends 2025
Influencer marketing has matured significantly since its early days. What once felt like a Wild West of sponsored posts is now a sophisticated discipline demanding strategic thinking and measurable results.…
How to Boost Marketing ROI with AI
In today's competitive landscape, marketers are under constant pressure to maximize return on investment (ROI). Artificial intelligence (AI) offers a powerful arsenal of tools to achieve this, moving beyond simple…
How to Best Use AI in Marketing (Examples Included)
Artificial intelligence (AI) has moved beyond a futuristic concept; it's now a tangible toolkit for marketers seeking to enhance their strategies. From automating mundane tasks to driving hyper-personalized experiences, AI…
AI in Marketing: Trends Redefining the Industry
Artificial intelligence (AI) is no longer a futuristic buzzword; it's the present and future of marketing. For marketers at brands and agencies alike, understanding and strategically implementing AI is no…
Your Brand’s Guide to AI in Marketing
Who Is This Guide For? This guide is designed to be a comprehensive resource for a wide range of marketing professionals. Whether you're a brand marketer seeking to refine your…
Prospect Capital and Refuel Agency Create a Positive Impact for Military Veterans Through Philanthropic Partnership
NEW YORK, March 17, 2025 (GLOBE NEWSWIRE) — Prospect Capital Corporation (NASDAQ: PSEC) (“Prospect”), a leading middle-market investment company and Prospect portfolio company, Refuel Agency (“Refuel”), a top media and marketing…
Who is the Military Audience? Military Demographics for Marketers
The U.S. military community represents a powerful consumer segment, brimming with potential for businesses that understand their unique needs and preferences. However, it's crucial to move beyond simplistic stereotypes and…
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