Every Audience

One Powerhouse

Refuel Agency marketing strategies infographic showing audience targeting for military, college, and multicultural segments.

Refuel Agency marketing team strategizing data-driven campaigns for military and multicultural audiences.

Data-driven marketing solutions showcase by Refuel Agency for military, college, teen, and multicultural audiences.

Refuel Agency marketing services for military, college, teen, and multicultural audiences using data-driven strategies.

For Brands + Agencies

Authentic
Audience
Connection

Over 35 years of strategically delivering brand-relevant audiences that drive results. Refuel combines deep expertise across niche segments with full-service agency capabilities. Leverage the power of target markets with unparalleled access to the combined expertise from Refuel’s network of specialized agencies: Armed Forces Communications, Influyente, Thinking Cap, and 360 Youth.

Connect with

Hard-to-Reach +
Entry-Point Consumers

MILITARY

43M

Audience Reach

280+

Bases installations

$2T+

Spending Power

120.1M

Audience Reach

1,000+

Partners

$3.9+

Spending Power

MULTICULTURAL

21M

Audience Reach

4,500

Colleges

593B

Spending Power

COLLEGE

5.1M

Audience Reach

12,500

Schools

$265.6B

Spending Power

TEENS

STRATEGIC PARTNER TO
AGENCIES AND BRANDS

We’ve been doing this for over 35 years and have worked with almost half of all Fortune 500 companies as well as most top 100 agencies and boutique agencies, reaching over $1.5B in total billings.

Proprietary Solutions

Omnichannel Solutions

Targeted media and promotional tactics to reach and engage your consumers

Digital

Precision targeting and fresh datasets for unique consumers, including innovative streaming media programs.

Email

Database of 170+ million multi-sourced, double opt-in emails, performance tested for target audiences.

OOH

Over 1 billion proprietary nationwide network impressions on military bases, college campuses, and schools.

Experiential

Brand ambassadors and product sampling programs to give your brand a voice on the ground.

Print

Full-service media planning, buying, and trafficking for 5,000+ pubs. More niche print than anyone.

Social

Social profile data matching & short form social storytelling to yield superior engagement and ROI.

AI Powered

Leveraging data through AI that informs persona development, deeper audience segmentation, creative optimization, media mix performance, lead scoring and more.

Success Stories

Refuel’s family of agencies act as your campaign partners, accelerating performance through innovative tactics, audience insights and seamless interface. Check out some of our many success stories to learn why brands and agencies turn to Refuel’s agencies year after year.