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You may be surprised at the best way to reach one third of registered voters.
The 2020 elections are heating up, races will be tight. Between hot-button topics and record multicultural voter turn-out, getting your political campaign message across effectively using multicultural marketing is critical.
Political Marketing to Win the Multicultural Vote
of all voters
African Americans that
voted in 2018 midterms
of Hispanic voters are
influenced by print ads
of Asian voters are
influenced by online ads
Refuel has been reaching
With over 80 million strong, multicultural voters represent a third of constituents in the upcoming 2020 election. This is their largest share ever in eligible voters that can have a major influence in the upcoming election results. Are you making sure that your political campaign is being seen effectively in this space? Refuel can.
For over 30 years, Refuel has been advising agencies on the best way to reach niche audiences using political marketing and media. Our media placement delivers Hispanic, African American, and Asian voters (plus over 30 other ethnicities) with data-driven strategies proven with proprietary findings from our Explorer™ research studies.
The Refuel Advantage
We are your local media planning and buying experts including newspaper, radio, digital, TV and out-of-home.
We are the diversity marketing agency that the world’s largest and hottest brands turn to for tactical targeting to niche audiences. We deliver successful political campaigns each election year for scores of candidates, special interests, and voter proposition initiatives. We know how to get results.