Delivering Military Marketing

Out-Of-Home (OOH)

Refuel represents and operationally coordinates the largest global selection of on-base, OOH media solutions for advertisers desirous of engaging the coveted niche Military Audience. Our military-focused campaign experts will maximize exposure for your brand through strategically integrated displays. Over 93% of on-base, OOH ad viewers take a specific action, and our goal is to deliver these results for your brand.

MilitaryscapesTM

Base Reach

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Installations

Impressions

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impressions per month

Reach

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Active Duty, Reserve/Guard, Dependents, DOD Civilians, and Retirees

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Reporting

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POP with Photos

These customized, large-format, high impact displays & spectaculars garner significant attention. They represent the centerpiece of any brand domination campaign. Located throughout bases key high-traffic buildings and streets, interior and exterior options available.

Media Types:
• Interior and exterior wall wraps
• Counter wraps
• Window wraps
• Sports field wraps
• Ambient media (lifeguard towers, vehicle wraps, etc.)
• Large Format Signage and Clings

Digital Out-of-Home

Base Reach

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Installations

Impressions

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impressions per month

Reach

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Active Duty, Reserve/Guard, Dependents, DOD Civilians, and Retirees

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Reporting

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POP with Photos
Military_Solutions_Digital_OOH

Digital display networks are an important vehicle for the military departments to communicate to personnel at buildings throughout the bases. Through Refuel partnership, they also allow for sharing up-to-date brand messages and military ads to military consumers.


Media Types:
• Marquees/Billboards
• Digital Monitors
• Bowling Monitors
• Cinema

On-Base Media

Base Reach

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Installations

Impressions

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impressions per month

Reach

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Active Duty, Reserve/Guard, Dependents, DOD Civilians, and Retirees

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Reporting

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POP with Photos

On-base, OOH media solutions in smaller formats are very
popular. Multiple street furniture and targeted options
available.


Media Types:
• Content Board Networks including Family Centers, Fitness, Transition, Gaming, and more
• Posters and Banners
• Flyers
• Standees
• Website Integration

Off-Base Media

Base Reach

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Installations

Impressions

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impressions per month

Reach

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Active Duty, Reserve/Guard, Dependents, DOD Civilians, and Retirees

Units Available

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units per month

Reporting

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POP with Photos

Reach military personnel and families as they move around the base community with off-base and near-base OOH. This includes traditional billboards, transit, airports and store options.


Media Types:
• Traditional billboards at installation entrances and exits
• Bus ads and transit shelter displays
• Airport Ads

Military_Solutions_OOH_digital

Refuel your Campaign™