We Deliver College Audiences
Connect Your Message with 21M Entry-Point College Consumers
College students are an entry-point market with over $593B in spending power. And for over 30 years, the team at Refuel has built custom campus marketing strategies and campaigns to over 3,400 college and university campuses that provide maximum exposure and repeat impressions to students on and off campus, as well as their parents at home.
Learn why top brands and agencies choose us to reach the college consumer audience.
College Students Have Spending Power
Accounting for 21M+
U.S. consumers with
$593B+ to spend*
College Students Are Impressionable
Entry point consumers making
many brand decisions
on their own for the first time
College Students Are Digital Natives
Consuming content on
an average of 7 devices
and over 52 hours per week*
Trust the Experts to Deliver Results
We keep our finger on the pulse of the ever-changing college consumer – which is one of the many reasons our data-driven campaigns and campus marketing strategies are more successful across the board.
We have over 30 years of experience marketing to college students, university students, and higher education audiences. We’re industry experts with unrivaled data and access, and we can promise consistent college marketing campaign performance and high returns.
Drive Repeat Impressions with College Omnichannel Solutions
Our digital-first omnichannel approach provides us with the unique ability to create award-winning, high-return college marketing campaigns both online and offline.
Our expert strategists use extensive data knowledge to combine traditional, guerilla, and modern marketing techniques to effectively reach the college market.
Our College Marketing Omnichannel Solutions
Targeted media and promotional tactics to reach and engage your consumers
networks delivering 1B+
impressions per month,
reaching 50% of the
college target audience.
We are the leading
college marketing company for brand ambassador programs on college campuses.
Retargeting + Social
Reach college students and their families through email with retargeting + social.
Dorm + Fitness
Sampling is the 2nd most attention-grabbing tactic among Gen Z, and is an entry-point for new consumers.
Proprietary short-form, episodic social media storytelling that drives results and engages college students.
In-school promotions encourage students
to take action
and engage with advertisers.
The Refuel Advantage
The Refuel Advantage
We Deliver College Audiences to Brands
We Deliver College Audiences to Agencies
We’ve worked with most of the top 100 ad agencies, as well as hundreds of boutique and specialty shops
Leverage Proprietary Research on Young Adult Marketing Trends
Our in-house research, made up of 100% declared data, is the foundation of our college advertising campaigns and an asset that sets us apart. Our annual College Explorer Series ™ research publication provides a winning strategy for consistent growth and return for college advertising campaigns.
We believe that campaign performance is the only thing that matters. Our data-drive expertise is essential in producing the best results, and with 30 years of experience – we know how to deliver this audience.
Are you looking for College recruitment solutions?
Meet Thinking Cap, our sister agency.
Using Thinking Cap’s proprietary, data-driven solutions and 1:1 targeting tactics, you can join over 100 colleges and universities successfully driving enrollment by marketing with Thinking Cap Agency.