Military Explorer Series™
The Military Explorer Series™ is the only large-scale study of military personnel, their spouses, and veterans. Our extensive military market research reports include:
A winning marketing strategy starts with the best market research
For over 30 years, Refuel Agency has specialized in driving brand ROI in the vital military consumer audience. Our peerless research, strategic vision, and effective media and promotions are what keep our team ahead of the game, makes our strategies successful, and keeps our clients’ campaign performance strong.
About the Military Explorer Series™
The Military Explorer™ is the only large-scale military research study that examines their military spending habits, media usage, digital media consumption, advertising perception, shopping patterns, and post active duty plans.
Using Qualtrics, the most trust enterprise research platform in the world, we gathered data from thousands of military personnel to elicit the most valuable and up-to-date military advertising insights available.
- Active Duty Military
- Active Military Families
- DoD Civilians
DOWNLOAD THE INFOGRAPHIC FOR A SNEAK PEAK
New from the blog
3 Key Insights to Help You Advertise to Young Male Consumers
While women may be the first group of people that come to mind when you think “shopping”, smart advertisers know that women are not the
3 Key Military Marketing Trends for 2023
We’re in shock, too (where did the year go?!) – but 2023 is right around the corner, and it’s time to start looking ahead and
Veterans Day Marketing: Do Discounts Matter?
With Veterans Day right around the corner, many brands are beginning to strategize their Veterans Day marketing campaigns to the military and veteran community. Veterans