The Military Explorer Series™ is the only large-scale study of military personnel, their spouses, and veterans. Our extensive military market research reports include:
For over 30 years, Refuel Agency has specialized in driving brand ROI in the vital military consumer audience. Our peerless research, strategic vision, and effective media and promotions are what keep our team ahead of the game, makes our strategies successful, and keeps our clients’ campaign performance strong.
The Military Explorer™ is the only large-scale military research study that examines their military spending habits, media usage, digital media consumption, advertising perception, shopping patterns, and post active duty plans.
Using Qualtrics, the most trust enterprise research platform in the world, we gathered data from thousands of military personnel to elicit the most valuable and up-to-date military advertising insights available.
Government marketing is one of the most structurally distinct disciplines in the entire advertising and communications landscape, and it rewards the agencies and brands that
Advertising on military bases is not like advertising anywhere else in the United States. The audience is concentrated, verified, high-income, and community-bound in a way
Most institutions competing for enrollment are running the same playbook: paid search, social retargeting, SEO, and email drip sequences. They optimize for clicks, celebrate cost-per-lead