Reach Military Audiences

Active Duty, Reserve/Guard, Veterans, Spouses & Dependents, DOD

Military audiences are loyal to brands that support them. Learn how to influence the unique military consumer audience including:

Active duty military
Reserve/guard
Post 9/11 veterans
Veterans
Retirees
Military families

Successfully marketing to this community means connecting your brand with millions of brand-loyal customers wielding trillions in spending power, with a 35% higher income and 3 times more vacation time than most civilians. This is a powerful audience for your brand—but you’ve got to get it right.

Refuel is the leader in military marketing, powered by over 35 years of research and experience. Download our free guide to learn how to connect with military audiences and achieve marketing success.

Download the Guide

We Deliver Military Audiences

Authentically and creatively reach the military audience in a way that only Refuel can offer.

The breadth and depth of our tactical offerings are unsurpassed—with custom global media and sponsorship access to 280+ bases, 400+ military publishers, VSOs, and sourced data on 20M uniques—to ensure your military advertising campaign’s success.

Omnichannel Solutions

Targeted media and promotional tactics to reach and engage military consumers

Militaryscapes™

Refuel Exclusive!
Effective large format media signage in high traffic facilities on 280 Bases

OOH

Custom OOH both on and off base including static, signage, content boards and digital out-of-home networks

Print

Advertise to military audiences in 400+ military print publications including base newspapers and national publications

Digital

Precision targeting through display, native, video, streaming, OTT, email, newsletters, geo fencing, device ID, and paid search

Social

Over 93% of active duty military use social media. We deliver social and community influence for superior engagement.

Events + Experiential

Over 30,000 sampling venues and 3,000 + event opportunities reaching active duty, families, DoD, retirees and veterans

Reach + Engage Military Consumers

Military bases are notoriously strict when it comes to advertising on base. With over 35 years of experience and partnerships with over 90% of the local bases, we know how to effectively and authentically reach military audiences while navigating regulations of on-base advertising.
We have exclusive relationships both online and on-base to reach active duty, veterans, as well as military spouses and families.
Through our in-house research, we have exclusive insights into the military audience and successful military marketing trends.
Dedicated marketing managers create a custom 360° campaign designed to drive your message to military audiences globally.