Military

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Marketing to the Military: One of the Most Attractive Consumer Segments in the U.S.

The Military Market is young and active - in fact, over 43% are between 17-24 years of age. Advertising to the Military is also one of the best ways to engage hard to reach young men - who are very family-oriented (55% are married and 44% have kids). Active military personnel are also 100% employed, with over $19 billion in total spending power. During service and after discharge, they remain very brand loyal to those who supported them.

Understanding Military Personnel Lifestyles and Habits with Military Explorer TM

The Refuel Agency Military Explorer is the only large-scale study of military personnel and veterans that examines their media usage, digital media consumption, advertising perceptions, shopping patterns, and post active duty plans. Our extensive research and insights, and over 30 years of military advertising and on-installation relationships, make us the indisputable leader for military marketing.

Request more information or a copy of Refuel’s Proprietary Consumer Research & Tactical Insights

Military Marketing & Veteran Advertising

Largest Network of Proprietary Military-Based Assets

Refuel’s integrated, multi-platform solutions offer the largest range of military marketing services in the industry. No other agency possesses the network of national and local relationships that enable us to access nearly all 280+ installations nationwide and place your advertising across military branches including the Army, Navy, Air Force, Marine Corps., and Coast Guard, along with reaching Spouses, Veterans and Federal Employees. From custom sponsorships and events, to large-format Militaryscapes TM, to print and proprietary military digital networks, we do it all.
Click on our award winning programs below to learn more!

Military On Base  Media

MILITARYSCAPES TM
Custom Large Format On and Off Installation OOH Media

Military Events & Sampling

ON-INSTALLATION MILITARY EVENTS & SAMPLING
Custom On-base Event Access, Sponsorships and Promotions

Print Advertising To The Military

MILITARY NEWS NETWORK TM
Access to ALL Base Newspapers, National Military Print, MWR Websites & Social Media Pages

1st Party Military Audience Data

MILITARY AUDIENCE DIRECT TM
Digital and Social Reach to 100% Military-Base Facebook Followers & Website Visitors

Mobile Marketing To Military

BASE MOBILE ZONES
Exclusive GPS-Based Mobile Marketing Strategies and Pre-Identified Device Targeting

Digital & Social Media Advertising to the Military

DIGITAL & SOCIAL MARKETING
Full Suite of Military Targeting Solutions from Streaming, Video and Custom Sponsorship

Featured Posts

U.S. Active Duty Military Consumers: Strong, Powerful, Savvy and Loyal

Refuel Agency is proud to announce its annual Military Explorer study that looks at the U.S. Active Duty segment and examines their media usage, digital media consumption, advertising perceptions, shopping patterns, and ...

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Refuel Agency is Recognized by Fort Meade

Our own David Cirinelli recently visited Fort Meade to receive recognition on behalf of re:fuel agency for our sponsorship contributions to their office of Morale, Welfare & Recreation (MWR). We’re proud of the ...

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Featured Posts

SATO Vacations

SATO Vacations SATO Vacations leveraged Refuel Agency’s proprietary Military Ad Network™ (MAN), including our Military Email Database and Military Social Media Targeting to raise awareness for its vacation offerings specific to the ...

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Casio G Shock

Casio G Shock Casio leveraged Refuel Agency’s Out-of-Home Cinema Solutions to promote its G-Shock line of watches during the holiday season. Casio G-Shock’s goal was to produce a lift in their watch ...

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GEICO

GEICO GEICO utilized Refuel Agency’s expertise in the Military market to promote and reinforce auto insurance applicants among active duty military personnel worldwide. Refuel Agency took a 360° approach to promote GEICO’s ‘Proudly Serving ...

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Ahold

Ahold Ahold utilized Refuel’s key military relationships to gain new military customers for their Stop and Shop Pharmacies. The Tricare Pharmacy Network announced they would no longer be available for CVS customers so Ahold ...

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Purchasing Power

Purchasing Power Purchasing Power leveraged Refuel Agency’s federal government expertise to increase brand awareness and new registrations. Refuel Agency brought Purchasing Power to the forefront of the FedGov consumer market via on-base media ...

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Bodybuilding.com

Bodybuilding.com Bodybuilding.com leveraged Refuel Agency’s Military Ad Network ™ to promote brand awareness and specialty military discounts through on base out-of-home media, on-site activations, and sampling giveaways. At select bases across the U.S., ...

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Axe

Axe refuel agency was picked to promote the launch of AXE’s Buzzed Look Cream refuel agency developed and executed a custom sampling campaign that created a personal connection while placing AXE’s Buzzed Look Cream ...

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Verizon

Verizon refuel agency raised awareness for Verizon’s career opportunities and hiring events among college, military, Asian, Hispanic and African-American audiences. refuel developed a plan that employed niche market newspapers to successfully deliver Verizon’s messaging ...

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Target

Target refuel agency was chosen to promote Target’s acceptance of TRICARE – the health care program for uniformed service members, retirees and their families – to military men and women nationwide. refuel agency developed ...

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