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THE HIGH LEVEL SUMMARY TO COLLEGE EXPLORER ‘14

Interested in purchasing the full College Explorer study and receiving a complimentary presentation from one of our experts?
Contact us at: collegeexplorer@refuelagency.com

To reach today’s college students you must be where they are. Now in its 14th year, the 2014 re:fuel agency College Explorer powered by Crux Research can take you there. This is the only comprehensive study of college students that is conducted among all types of students in the key 18-24 and 25-34 year old age groups.

WHAT’S IN THE REPORT?

  • Advertising & Media Consumption
  • Ad Category-Specific Insights for:
    • Apparel
    • Automotive
    • Entertainment
    • Gaming
    • Health & Beauty
    • OTC Drugs
    • Restaurants & QSR
    • Retail
    • Telecommunications
    • Textbooks
  • Brand Loyalty & Product Purchase Behavior
  • Creative They Find Most Engaging
  • College Newspaper Readership
  • College Student Spending
  • Coupon & Promotion Code Usage
  • Experiential Marketing
  • Mobile App Usage
  • Online Course Enrollment
  • Online Promotions
  • Post-College Outlook & Expectations
  • Social Media
  • Technology Usage
  • Textbook Purchasing
  • TV Viewership
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