Our Origin Story: 30 Years of Marketing Agency Success
May 29, 2020
The media and marketing industry can be a tough road, one littered with the many companies that have not met the challenge. We thought we’d
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What These 3 Gen Z Consumer Habits During the Pandemic Mean for Your Brand
May 22, 2020
Gen Z is gearing up to be the largest consumer audience at 151.1B, wielding over $265.6B in collective spending power. And if your brand hasn’t already invested in learning Gen Z consumer habits, now is
Don’t Make This One Multicultural Marketing Mistake
May 8, 2020
Your team has been preparing to launch your new product, service, or marketing campaign for weeks. You’ve finally created a marketing message that you hope will make an
How Coronavirus Impacts Students
April 27, 2020
From virtual tours to delayed admission: how coronavirus impacts students Princeton, NJ – March survey results by Thinking Cap Agency, a media partner for university enrollment marketing
Silver Linings Playbook: Determining Your Pandemic Marketing Strategy
April 1, 2020
A global pandemic. Jittery markets. Nothing on store shelves except chocolate hummus. None of us imagined that this new year would lead to worldwide cancellations and effective-immediately work from home policies – but here we
Offline Spending with Digital Natives
October 22, 2019
With the purchasing power of over $260 Billion Dollars, college students possess an enormous portion of discretionary spending throughout the U.S. Looking to engage and
Show Appreciation this Veterans Day
October 22, 2019
7 Ways to Show Your Appreciation this Veterans Day Veterans Day holds a special place in my heart. I come from a strong lineage of
2019 Gen Z Explorer Market Research Study
April 9, 2019
2019 Gen Z Explorer Market Research Study Gen Z. Who are they? What do they represent? How are they different from the previous generation? This
2018 College Explorer Market Research Study
October 19, 2018
2018 College Explorer Market Research Study – An Analysis of the College Market Refuel Agency is #1 in providing data-driven results for marketing to college
2018 Military Explorer Market Research Study
September 25, 2018
Marketing to the Military? We are excited to announce that the 2018 installment of our own Military Explorer™ has just been released! New, in this