101+ Marketing Statistics Every Marketer Should Know in 2021
"Change is the only constant" must have been a phrase first uttered by a marketer. The world of marketing is dynamic and ever-changing, and up-to-date audience data plays an imperative…
If You’re Wondering What Authentic Military Marketing Looks Like, This Is It
The military consumer knows a thing or two about commitment -- and commitment was on full demonstration in the making of an innovative campaign that blended authentic storytelling with new…
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How Brands Can Give Back to Their Customers This Giving Tuesday [Resources Included!]
The end of the year is rapidly approaching, bringing with it the holiday season and, of course, Giving Tuesday. Giving Tuesday is hitting its 8th anniversary this year, and many…
Black Friday Advertising Starts Now. Traditional Media Can Cut Through the Digital Noise
There’s nothing like a global pandemic to shake up our routines, and Black Friday is certainly looking different this year. Early-morning lines have been replaced with an online shopping frenzy…
Military Discounts Drive Brand Loyalty. Here’s How to Implement Yours
Offering customer discounts is a tried-and-true strategy to show appreciation to your customers, to drive sales, and to improve brand loyalty. We know that customer discounts are an effective marketing…
How to Create Veterans Day Ads That Stand Out
With Veterans Day 2020 right around the corner, many brands are beginning to strategize their Veterans Day marketing campaigns to the military community. Veteran Day is a great opportunity to…
TrueCar Deepens Commitment to Military Audience Partners with Military Marketing Experts, Refuel Agency
Partnership represents first significant brand marketing investment in TrueCar Military Program “While only launching earlier this year, TrueCar Military is already the fastest growing affinity based car buying program in…