The Military Car Buyer Journey: From Discovery to Purchase
At Refuel Agency, we invest in our proprietary research to discover what makes our audiences tick—what their lives are like, how they consume media, what they believe, and what they…
At Refuel Agency, we invest in our proprietary research to discover what makes our audiences tick—what their lives are like, how they consume media, what they believe, and what they…
"Change is the only constant" must have been a phrase first uttered by a marketer. The world of marketing is dynamic and ever-changing, and up-to-date audience data plays an imperative…
The military consumer knows a thing or two about commitment -- and commitment was on full demonstration in the making of an innovative campaign that blended authentic storytelling with new…
The end of the year is rapidly approaching, bringing with it the holiday season and, of course, Giving Tuesday. Giving Tuesday is hitting its 8th anniversary this year, and many…
There’s nothing like a global pandemic to shake up our routines, and Black Friday is certainly looking different this year. Early-morning lines have been replaced with an online shopping frenzy…
Offering customer discounts is a tried-and-true strategy to show appreciation to your customers, to drive sales, and to improve brand loyalty. We know that customer discounts are an effective marketing…
With Veterans Day 2020 right around the corner, many brands are beginning to strategize their Veterans Day marketing campaigns to the military community. Veteran Day is a great opportunity to…