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Military Marketing

Read more about the article [PRESS RELEASE]  Veterans are Employed, Spending, and Active

[PRESS RELEASE] Veterans are Employed, Spending, and Active

  • Post author:Christina O'Toole
  • Post published:April 22, 2022

SANTA BARBARA, CA. April 22, 2022 - A recent survey of Post 9/11 Veterans, ages 21-44, find they outpace the general market in spending power, employment and purchasing. Refuel Agency,…

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Read more about the article How to Advertise to Military Families

How to Advertise to Military Families

  • Post author:Liz Carmo
  • Post published:February 14, 2022

With an overall buying power of $1.3 trillion, the military community in the United States is not one that brands should be ignoring. And while we often talk about advertising…

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Read more about the article How to Market to Veterans

How to Market to Veterans

  • Post author:Liz Carmo
  • Post published:September 22, 2021

The military is a very special community, made up of 40 million military personnel and veterans worldwide and wielding $1.2T in spending power. This audience is composed of active duty…

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Read more about the article Understanding the Military Audience in their Military Transition to Civilian Life

Understanding the Military Audience in their Military Transition to Civilian Life

  • Post author:Liz Carmo
  • Post published:July 15, 2021

The military community in the United States is a close-knit one. Data shows that military service members and their families have close ties to the military community—which can make the…

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Read more about the article How to Advertise your Brand During Military Appreciation Month

How to Advertise your Brand During Military Appreciation Month

  • Post author:Liz Carmo
  • Post published:April 29, 2021

For decades, Refuel Agency has worked closely with the special Military + Veteran audience in the U.S., and we’re honored to share our expert tips on how to show your brand’s appreciation…

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Read more about the article 6 Examples of Brands That Got Military Advertising Right

6 Examples of Brands That Got Military Advertising Right

  • Post author:Liz Carmo
  • Post published:March 9, 2021

The United States military community is a thriving pulse of our country -- these are the men and women who dedicate their lives to serving our country and keeping us…

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Read more about the article The Military Car Buyer Journey: From Discovery to Purchase

The Military Car Buyer Journey: From Discovery to Purchase

  • Post author:Liz Carmo
  • Post published:February 18, 2021

At Refuel Agency, we invest in our proprietary research to discover what makes our audiences tick—what their lives are like, how they consume media, what they believe, and what they…

Continue ReadingThe Military Car Buyer Journey: From Discovery to Purchase
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