Military Marketing Clonned | Refuel Agency

military marketing We Deliver Military Audiences Active Duty | Veterans | Families | DoD Civilians

We Deliver Military Audiences

Active Duty | Veterans | Families | DoD Civilians

military geico campaign

#1 Niche Marketing Agency for Military Advertising

For over 30 years, we have successfully delivered data-driven military advertising campaigns based on in-house research and an extensive omni-channel media network to military markets. Refuel is the largest provider of Media + Marketing services for niche military audiences, advertising to military families, military personnel, Department of Defense civilians, and veterans. We are the only agency to have media platforms with custom global media and sponsorship access to 280+ bases, 400+ military publishers, VSOs, and sourced data on 20M uniques.

During service and after discharge, military personnel remain very brand loyal to those who support them. With our one-of-a-kind expertise and hundreds of military ad success stories, Refuel is the #1 choice to deliver niche military advertising objectives with military precision and measurable results. Refuel Military is dedicated to helping brands authentically and creatively reach the military audience through research, creative, media + marketing, and data-driven results.

refuel agency

Active Military

1.3M

active duty

46%

Gen Z

$53.8B+

spending power

refuel agency

Reserve/ Guard

1.1M

reserve/guard

32%

Gen Z

$63.6B+

spending power

refuel agency

Active Military Families

1.0M

military spouses

48.7%

married DoD

$265.6B

spending power

refuel agency

Military Veterans

22.5M

veterans (non-retiree)

2.0M

retirees

$939B

spending power

We Deliver Omni-Channel Solutions to the Military Market

Through our digital and on-base relationships, we have the unique ability to create award-winning, high-return military marketing campaigns which deploy our client’s message through multiple media outlets, including OOH and military print, helping to place advertising front and center with of this hard-to-reach audience.

With our unique omni-channel approach, and the largest choice of media solutions targeting military personnel, everything we do is set up to help agencies and clients boost their advertising campaigns and expand their military reach.

military experiential marketing

Our Military Marketing Omnichannel Solutions

Targeted media and promotional tactics to reach and engage your consumers

Digital
Media

Display, native, video, streaming, OTT, email, newsletters, geo fencing, device ID, and paid search

Events +
Experiential

Promotional and sponsorship
opportunities including
popular BaseFEST festival

Out-of-Home

Retargeting + Social
Extension

Static, signage, content boards and digital out-of-home networks

Militaryscapes ™

Dorm + Fitness
Centers

Exclusive and effective large format medi
a signage on
280 Bases

Print
Media

Advertise to military
audiences in 400+
military print
publications 

Social
Media

Social and community influence to yield
superior engagement
and ROI

The Refuel Advantage


Military bases are notoriously strict when it comes to advertising on-base. With over 30 years of experience as a base advertising agency, we know how to effectively reach military audiences while navigating regulations involved with on-base advertising.


It can be difficult to identify individuals online with military affinities. We have exclusive relationships both online and on-base to reach active duty, veterans, as well as military spouses and families.

Through our in-house research, we have exclusive insights into the military audience and successful military marketing trends.

Dedicated marketing managers create a custom 360° campaign designed to drive your message to military audiences globally.

We Deliver Military Audiences to Brands

We’ve worked with almost half of all Fortune 500 companies as well as new media giants

We Deliver Military Audiences to Agencies

We’ve worked with most of the top 100 ad agencies, as well as hundreds of boutique and specialty shops 

A Few of Our Success Stories

Clients come back time and time again, not because we are headquartered in Santa Barbara, but because our programs deliver great ROI. We are consummate professionals, sages in our space, provide exceptional client value and perks… plus are fun to work with!

Proprietary Research on Military Marketing Trends

We are the only Media + Marketing agency to have in-house research made up of 100% declared data from over 15,000 sources. With these exclusive insights, we keep our client’s campaigns on the track to success by using current market and audience trends in our strategies. Our annual Military Explorer Series™ research publication provides a combat strategy for consistent growth and return for military advertising campaigns.

We believe that campaign performance is the only thing that matters, and that our data-driven expertise is essential in producing the best results, and with 30 years of experience we know how to deliver this audience.

Refuel your Campaign™