California All Case Study
Refuel Introduces Incoming Freshman to P&G Products
P&G - Consumer Goods - College
P&G sought to capture incoming college freshmen as entry point consumers to establish brand recognition and earn brand loyalty from this specific demographic as they are making their own personal brand decisions for the first time.
Refuel Ensures Covered CA Reaches Hispanic and African American Consumers
Covered California - Healthcare - Hispanic & African American California Residents
Covered California sought to promote and drive awareness of the healthcare options across the state, specifically targeting African American and Hispanic populations.
Refuel Agency Inspires Students to Pursue Mental Health Careers with Bring Change to Mind
Bring Change to Mind - Mental Health Awareness - College
Bring Change to Mind sought to bring their message about the importance of mental health. The Gen Z generation is seeing an increasing number of mental health issues and depression, and Bring Change to Mind wanted to encourage undeclared underclassmen to consider a career in mental health.
Refuel Helps Face the Issue Spark Student Conversations About Mental Health Awareness
Face the Issue - Mental Health Awareness - College
Face the Issue sought to support their mission to break the stigma and resulting silence that surrounds a wide range of mental health issues by promoting healthy, productive conversations about mental health awareness.